WESTbusStop+ Promotional Content
West of England Mayoral Combined Authority
We created two videos to showcase the new WESTbusStop+ mobility hubs that have recently appeared across Bristol. These innovative hubs are designed to make travel more connected, convenient, and sustainable.
Working in collaboration with The West of England Combined Authority, we helped refine the creative direction of the videos to ensure the final content clearly communicated the purpose and benefits of the new infrastructure.
The final deliverables included one video in 16:9 for widescreen platforms and one in 9:16 for vertical, mobile-first viewing - ensuring the campaign reached audiences through WECA’s website and through their social media channels.